Jeep recently announced the release of the 2021 Jeep Wrangler 4xe, a brand-new plug-in electric Wrangler. Around the same time, Ford announced the return of the Ford Bronco – an upgraded version of its classic predecessor that’s been off the market for almost 25 years. It’s safe to say that SUV fanatics & off-road enthusiasts are excited for these new releases.
Both Jeep and Ford have die-hard fans that already know which SUV they’ll drive next. But for some, the thrilling news of two grand releases it comes with a dilemma: Wrangler or Bronco?
The Jeep Wrangler has been an icon in the off-road world for decades. Does the Bronco have what it takes to compete? Will some proud Wrangler owners give up the Jeep Wave to get behind the wheel of a Bronco?
A QUICK Overview
The Jeep Wrangler was last fully-redesigned for the 2018 model year and builds off of a formula that’s been refined over the past few decades.
- Successor of the World War II Jeep or CJ (Civilian Jeep) produced from the mid-1940s through the 1980s
- The 1945 Willys Jeep was the world’s first mass-produced civilian four-wheel drive car
- The CJ was described as “probably the most successful utility vehicle ever made.”
- The Jeep Wrangler officially debuted in 1986
- Until 1995, the Jeep Wrangler was offered as a two door convertible as wells as a two door truck
- The Jeep Wrangler ‘Unlimited’ 4-door model was released mid-2000s
THE NEW WRANGLER
- The fourth-generation Wrangler was released for the 2018 model year with new features and a more modern interior.
- Jeep revealed a new plug-in electric Wrangler (4xe) coming for 2021.
The Ford Bronco is all-new for 2021 and is a purpose-built off-roader with removable doors and roof equipped with loads of tech.
- Debuted in 1965
- The first SUV marketed by Ford
- Immensely popular when it launched
- As demand for two-door SUVs waned in the 1990s, Ford discontinued Bronco in 1996 and replaced it with the four-door Expedition
- In its absence, older models have become popular among enthusiasts and collectors
THE NEW BRONCO
- Growing anticipation surrounded the Bronco launch and the new model was met with enthusiasm.
- With open-air options and true off-road capability, the new Bronco emerged as a direct Wrangler competitor.
Wrangler vs. Bronco: The OFF-ROAD showdown
Style & Design
The Ford Bronco looks great, in all fairness. It has an aggressive and capable look that will appeal to a lot of buyers.
It’s hard to deny the timeless appeal of a Jeep® Wrangler – the seven-slot grille, wide stance, round headlamps are iconic.